Hey there! I'm Priscilla.
I'm a wearer of many hats, namely in digital design, creative marketing, and copywriting.
After graduating with a B.A. in Visual Studies and Creative Writing from the University of Pennsylvania, I moved westward to find a way to apply empathy and understanding in creative problem-solving. I'm currently the Head of Design & Creative at Maven Technologies.
In my spare time, I enjoy curating playlists, tinkering with DIY projects, running at my own pace, and taking silly photos of my dog. Block printing has been my latest analog obsession.
I play by a few simple rules.
Approach problems like a kid again | I'm not afraid to use imagination, curiosity, and play to discover unique approaches to problems.
Choose empathy | Before I “move fast and break things,” I value listening and understanding as a way to build quality and connection in my work.
Create something meaningful | I will not simply add to the noise. I will produce quality work that helps people be happier and healthier.
Do no harm | I will represent stories with transparent data rather than use data to manipulate and trap people.
Be a force for good | In whatever I do, I wish to be a motivating force—one that will empower real positive change.
The story behind the logo
When people ask me what I do, I never have one single answer. I like doing a lot of different things, is what I tend to say. I want to wear many hats. I can't stand being siloed into one type task. When I thought about a way to visually represent my work, I didn't want it to be a straightforward monogram; it had to include my desire for variety and sometimes the dissonance and weirdness that come with it.
The four half-circles are not meant to fold together perfectly like a Venn diagram. They're all the different parts of myself that I draw from and the varied interests I have, personally and professionally.